UM Wolves RFC

Branding Strategy, Design, Marketing Strategy

UM Wolves RFC is Malta’s newest rugby union club.  

Established in 2017, the club represents the University of Malta in both senior men and women’s rugby, while also running a mixed ability programme dedicated to opening the sport of rugby up to as many people as possible.

We worked with UM Wolves RFC to develop and implement a marketing strategy which bolstered membership acquisition, as well as conducted a rebranding exercise promoting a more sleek, modern look.